Legal
Privacy Policy
Effective date: 31 October 2026
At Forever Linked (“we”, “us” or “our”), we value your privacy and are committed to protecting your personal information. This policy explains how we collect, use, store and safeguard your information in line with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).
1. Information we collect
We collect only the information we need to deliver our services and improve your experience. This may include:
- Contact details: your name, email address, phone number and postal address.
- Payment information: card or other payment details used during a transaction.
- Event details: information about bookings, event attendance and your service preferences, including the details you enter in our enquiry forms.
- Photographs: images taken at events featuring you and your jewellery, used for marketing (see section 7).
- Feedback and enquiries: information you give us when you contact us or complete a survey.
- Health information: details you choose to give us, such as a metal allergy or skin sensitivity, collected with your consent and used only to keep your service safe.
2. How we collect your information
- Directly from you: when you book, attend an event, or contact us by email, phone or in person.
- Online forms: when you send an enquiry through this website or contact us through social media.
- At events: when you visit us at shows, private events or corporate functions.
- Third parties: from event organisers or other businesses we work with, only with your consent or where the law requires it.
We collect information directly from you wherever possible.
3. How we use your information
- To deliver our services: including replying to enquiries, preparing quotes, and processing bookings and payments.
- To support you: answering questions, feedback or complaints.
- To market and promote: sending event updates or offers, only with your consent.
- To manage events: coordinating logistics and confirming details.
- To comply with the law: such as tax and consumer protection requirements.
We will not use your information for unrelated purposes without your permission.
This website uses Vercel Web Analytics to count visits and form submissions. It does not use cookies and does not record your name, email or other details you enter.
4. Storage and protection of your information
We take reasonable steps to keep your information secure, including:
- storing data with providers that restrict access and protect their servers;
- encrypting information in transit, including enquiries sent through this website; and
- using physical and digital safeguards such as passwords and secure disposal of records.
No system is completely secure, so we cannot guarantee absolute protection, but we will do what is required to minimise risks and meet legal standards.
5. Disclosure of your information
We may share your information with:
- Service providers who help us run the business, under confidentiality terms. These include:
- Resend, which delivers the emails sent from our website enquiry forms;
- Vercel, which hosts this website, processes enquiry form submissions and provides anonymous visitor analytics; and
- payment processors used to take payment at events.
- Event organisers, when needed for event planning or venue compliance.
- Legal authorities, if required by law, such as a court order.
We never sell or rent your information. Any sharing is limited and follows the APPs.
6. Your rights and choices
Under the Privacy Act 1988 you can:
- Access a copy of the personal information we hold about you.
- Correct information that is inaccurate or incomplete.
- Ask us to delete your information, which we will do unless we must keep it by law (for example tax records).
- Opt out of marketing at any time by replying to a marketing email or contacting us.
To use these rights, contact us (section 13). We will respond within 30 days where practicable.
7. Photography and marketing consent
We may photograph or film you and your jewellery at events for marketing, such as social media, our website and advertising.
How to opt out: tell us before or during your service if you don't want your image used. We will try to leave you out of promotional content, though this may not be possible in group or background shots. Opting out does not affect your service.
8. Data breaches
If a data breach occurs that is likely to cause serious harm, we will:
- notify you and the Office of the Australian Information Commissioner (OAIC) as required;
- act quickly to limit the damage and address the breach; and
- improve our security to prevent it happening again.
9. International data transfers
Some of our service providers, including Resend and Vercel, may store or process information outside Australia, including in the United States and Japan. Where this happens, we take reasonable steps to ensure the recipient protects your information to a standard consistent with the Australian Privacy Principles.
10. Retention of your information
We keep your information only as long as needed for the purposes in this policy or as required by law:
- booking and payment records: 7 years, for tax compliance;
- marketing consent records: until you opt out;
- marketing photos: until you ask us to remove them.
When information is no longer needed, we securely delete or de-identify it.
11. Updates to this policy
We may update this policy to reflect changes in our practices or the law. Updates are posted on this page with a new effective date.
12. Complaints
If you have a concern about how we have handled your personal information, please email hello@foreverlinked.com.au with the details. We will acknowledge your complaint within 2 business days and aim to resolve it within 30 days. If you are not satisfied with our response, you can complain to the Office of the Australian Information Commissioner at oaic.gov.au.
13. Contact us
For privacy questions, concerns or requests, email hello@foreverlinked.com.au. We will reply within 2 business days.
